About me

I am Antonio Picchi Álvarez, a graphic designer with experience in institutional communication.

I work from the structure: I convert communication needs into clear and coherent visual systems, designed to work in many formats without losing identity.

My focus is on branding, with natural applications in editorial design and campaigns. I'm particularly interested in design that needs to organize, clarify, and sustain a message over time.

Context ➔ understand objective and tone

System ➔ clear rules and consistency

Purpose ➔ take it to real formats

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